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- By Ariel Wheeler
- 09 May 2026
The basketball icon, introducing himself formally in a federal courtroom on Friday, stated that his competitive side and novelty within the sport motivated his effort with 23XI Racing to confront Nascar over perceived violations of competition laws.
Jordan shared operational insights of his racing venture, revealing he put in $40 million of his personal wealth into the Cup Series operation co-founded with business partner Curtis Polk and driver Hamlin.
“It fell to someone to act,” Jordan said during testimony. “I was a new person, I wasn’t afraid. I believed I could take on Nascar in its entirety. From my perspective, the sport it needed to be looked at through a new lens.”
At issue is the end of a 2016 agreement where Nascar granted each team a franchise. The concept is similar to other major leagues with independent franchises, such as the Charlotte Hornets or the Carolina Panthers. This deal was set to expire in 2024 when Nascar insisted on teams renew their charters.
Jordan was on the witness stand for an hour and left the court to pandemonium, with onlookers and reporters clamoring for a glimpse or a picture of the sports legend.
23XI Racing is leading the full-court press along with another racing team for Nascar to change a business model Jordan said is unlawful to keep two hands on the wheel.
For Jordan and and Heather Gibbs, who testified before Jordan, are events from September 2024. Gibbs described a frantic and emotional period where the sanctioning body told teams they had to sign a charter agreement extension. The document spanned over a hundred pages detailing pay for chartered teams and a guaranteed entry in Nascar-sponsored races.
Jordan explained that 23XI and Front Row Motorsports concluded their sole viable path was to decline to sign that extensive document and litigate the matter. The other 13 organizations agreed to the terms.
The team owners approached Nascar about possible changes or extension options. Nascar wasn’t talking, Jordan said.
Ultimately, the pushback against what he saw as a financially unsustainable model was mostly about the usual bottom line for Jordan: Success.
“Denny convinced me getting a third driver improved our chances to win,” he said, noting that he purchased another franchise last year for $28 million amid the legal dispute. “So I dove in.”
Heather Gibbs detailed her request for permanent charters, which she said a formal letter to Nascar. She testified the pressure of the signature deadline was problematic.
She said, the team founder first attempted to call and talk Nascar out of demanding signatures, but CEO Jim France refused the appeal.
“Don’t do this to us,” Heather Gibbs said Joe Gibbs told Nascar’s executives. She said France replied, “If I wake up and I have 20 charters, that’s what I have. If there are 30, I have 30.”
Elara Vance is a dedicated MapleStory enthusiast and gaming writer, known for creating in-depth guides and staying updated on game mechanics.